Are you loving all the Olympic coverage? Do you want to scream every time you hear that bloody "I Believe" ditty?
A week in, people are starting to form opinions about the CTV-Rogers consortium as well as the NBC Winter Olympic Games coverage. Tons to say on this topic, much of it bashed into paragraphs here in this article I wrote today for The Canadian Press. They actually let me get the word "Degrassification" into print, bless 'em.
By now even the commercials are starting to either resonate or grate. I'd give the ad Gold Medal to that tender Canadian Tire commemorative coin spot with father and son on their way to their “first skate”—only to reveal that it is dad who is getting the lessons. Sweet.
Several Tin Medals can be awarded, especially to all those talking cars ads which are getting old fast. Worst placement of all was the Samsung mobile spot where somebody whispers “when we win…” When it aired hard on Team Canada’s failure to get it done in regulation time against Switzerland Thursday it had superstitious Canadians knocking wood everywhere.
Not crazy about much of CTV's Olympic Morning coverage. Those MTV Canada kids Jessi Cruickshank (right) and Dan Levy (above) seem way too excited to meet themselves. They confounded the pair of snowboarder dudes who guested Friday. I'm gonna have to get my 17-year-old son to tell me if they are any good or not because, frankly, I just want to smack them.
Anything bugging you about the Games coverage? Something you'd single out for extra praise? Comments welcome.